Why Go Mobile?
Do I Need An App?
St John's Ambulance
St John's Ambulance First Aid App
Provides simple, step-by-step lifesaving first aid advice for a wide range of scenarios, - with a large clear image for each step.
The app also directs call connection to emergency services as required by user.
Good example of how to link the app functionality with operation of an organisation – useful to target audience, provides a reason for them to use more than once.
Provides a service for wider public & fulfils operational goals of St Johns (end goal saving lives). Because it is useful, there is a reason for users to return to the app.
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